BBL coverage receives top honour

Royalty ... Shane Warne and Muttiah Muralitharan kick off the second edition of the BBL on Friday. Source:News Limited

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On the eve of BBL|02, Fox Sports' ground-breaking coverage of the first edition of the relaunched competition has won a prestigious Australian Sports Commission media award for 'Best Coverage of Sport by an Organisation - Broadcast Media'.

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The standout moment was Shane Warne's dismissal of Brendon McCullum, to a plan he shared via microphone with rapt viewers.

Fox Sports delivered live and exclusive coverage of all 31 matches of the inaugural KFC T20 BBL, delivering a number of ground-breaking broadcast innovations and bringing a new level of intimacy to the viewing experience.

The competition resumes on Friday night with Warne again miked up when Melbourne Stars meet Melbourne Renegades, and there will be several innovations to this year's coverage including FoxKopter and light-up stumps and bails.

The 2012 KFC T20 Big Bash League was one of the most successful properties ever on Fox Sports, driving viewing up on average 66 per cent across December and January compared to the previous year.

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The tournament drew an average audience of 282,000 across the season and set a new subscription TV ratings record for cricket, with an average audience of 478,000 viewers.

You can also see more of the action this season on foxsports.com.au with the latest video highlights during and after matches, and expert columns focusing on all aspects of the exciting competition.

Fox Sports also won an award for 'Best Profiling of an Athlete, Team or Coach - Broadcast Media' for the profile on former Wallabies back Julian Huxley.

Huxley was diagnosed with a brain tumour at the peak of his career and survived surgery to return to elite rugby - against all odds and professional advice.

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